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Super Bowl LI Overview

Hundreds of community leaders, real estate investors, and downtown stakeholders attended Central Houston’s member breakfast with Houston Super Bowl Host Committee Chairman, Ric Campo. Hess Tower hosted the breakfast on their fourth floor overlooking Discovery Green – an area that will be transformed into Super Bowl LIVE, where there will be free concerts by some of the biggest names in music, Houston’s acclaimed food scene, NFL experience fan games, and many other attractions.

Campo shared, “Super Bowl LIVE is an opportunity for everyone in Houston, as well as from around the state, to enjoy a great Super Bowl experience and be a part of the excitement.”

Campo recognized Central Houston’s involvement in the Super Bowl planning. Central Houston President and CEO, Bob Eury, serves as the Chair of the Super Bowl Transportation Committee. Central Houston has facilitated over $2 billion in investments in infrastructure, hotel and residential development, and development of green spaces Downtown. Downtown will have a total of 7,304 hotel rooms in time for the Super Bowl, compared to 4,481 rooms when Houston hosted the Super Bowl in 2004 – a 63% increase.

“The Super Bowl is expected to have a significant economic impact on Houston,” says Campo. “Over $200 million in visitor spending; the costs of hotels being built Downtown, including the new Marriott Marquis, 1,000-room hotel; upgrades to the convention district; renovations to NRG Stadium; and other projects. One of the biggest benefits to Houston is the change in the perception of the city’s reputation and the opportunity to showcase its potential. This will be very positive for Houston, as out-of-state CEOs thinking of relocating to Houston will be able to see first-hand, Houston as the forward-looking, vibrant, global city that it is.”

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