Central Houston plays an integral role in helping our city maximize the economic benefits of national and international sporting events, conferences and happenings.
Large scale events such as the Super Bowl or NCAA Final Four require careful coordination in the areas of access and transportation, security, way finding, and overall guest experience. Often, anchor destinations like the George R. Brown Convention Center, plan significant improvements to prepare for a major event. Central Houston brings an expert team to the planning, development and construction coordination by working with the convention center team to assure that the City, Houston Downtown Management District, Houston Downtown Redevelopment Authority, METRO, Harris County and other area development associations, as well as private developers are aware and anticipating constructed improvements.
NCAA Final Four – Coordination efforts ongoing (2011-2016)
Super Bowl LI – Coordination efforts ongoing (2014-2017)